FOUNDED BY FORMER SENIOR CREATIVE EXECUTIVE, ALEXANDRA HOUCK.
BAD TONE STUDIOS DEVELOPS ORIGINAL ANIMATED KIDS AND FAMILY SHOWS AVAILABLE FOR ACQUISITION OR PARTNERSHIP, AND PROVIDES CREATIVE DEVELOPMENT, SHOWRUNNING, AND EXECUTIVE CREATIVE LEADERSHIP FOR STUDIOS, BRANDS, AND IP OWNERS.
CREATIVE SERVICES
Bring the creative executive behind award-winning and Mattel storytelling into your project or slate. Alexandra Houck combines executive creative leadership, creative development, and showrunning with hands-on writing, producing, visual development, and direction across art, editorial, voice, and music.
She brings 14 years of experience across agency and global brand teams, animation and live action, YouTube-first programming and strategy, and AI-enabled production. Available on a project or fractional basis.
ORIGINAL IP
Created by Alexandra Houck, Cat and French Fry, Pixel Babes, and The Lost & Found Society combine distinctive characters, compelling visual worlds, and franchise opportunities.
Cat and French Fry went from concept to first release in 11 days. Independently written, directed, produced, animated, and edited, its 50+ Shorts have reached 118K+ views and 2.5K subscribers, with approximately 80% average percentage viewed.
Available for development partnerships, licensing, and acquisition.
CREATIVE LEADERSHIP.
BUILDING THE NEXT BREAKOUT FRANCHISES.
Alexandra Houck led creative development and showrunning for Barbie and Mattel’s Dolls portfolio, shaping creative strategy, YouTube growth, and franchise innovation across a $600M+ global portfolio spanning Barbie, Monster High, Polly Pocket, American Girl, and leading entertainment properties including Disney Frozen. Her work contributed to $20M+ in annual sales impact at Mattel, creating award-winning series and bringing characters from screen to doll shelf, including Barbie Dream Besties’ Zia.
She now brings that experience to Bad Tone Studios, where she creates original animated properties and independently writes, directs, produces, animates, and edits their animated materials. The slate is available for acquisition or partnership. Studios, brands, and IP owners can also engage her for creative development, showrunning, and executive creative leadership, from initial concept through production and launch.
FOUNDER’S TRACK RECORD
READY TO CHANGE YOUR TONE?
PARTNER ON AN ORIGINAL ANIMATED SHOW. EXPLORE AN ACQUISITION. BRING PROVEN CREATIVE LEADERSHIP TO YOUR NEXT PROJECT, SERIES, OR SLATE.